It brings on a range of emotions in people, but you can’t argue with the audited numbers of Daily Mail readers, as the publisher today becomes the first to release an audited readership number for their mobile app. ABC have audited 168,507 users of their iPhone application (with a daily readership of around 62,000). That’s on top of 77 million unique browser sessions for May. For all the noise by The Guardian and The Times, watch MailOnline, even if it is through a GreaseMonkey script like Tom Scott’s Camptown News.
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Daily Mail throws down iPhone gauntlet with ABC numbers for their app
It brings on a range of emotions in people, but you can’t argue with the audited numbers of Daily Mail readers, as the publisher today becomes the first to release an audited readership number for their mobile app. ABC have audited 168,507 users of their iPhone application (with a daily readership of around 62,000). That’s on top of 77 million unique browser sessions for May. For all the noise by The Guardian and The Times, watch MailOnline, even if it is through a GreaseMonkey script like Tom Scott’s Camptown News.