Maslow’s Hierarchy of Needs through the prism of the Windows Phone app store

By myself, over on All About Windows Phone, some thoughts on how to measure the worth of an App Store. Includes an attempt at applying Maslow’s hierarchy of needs to the app-economy of Windows Phone…

With the recent launches and brand names coming to the platform, it feels as if Windows Phone has moved up from the lower levels of a “Maslow’s Hierarchy of Apps”. The basic apps for sustenance and day to day basic living are now present in the core official apps in the Windows Phone Store, with perhaps just a bit of help from some unofficial third party apps.

What I’m seeing in the last week or two, as the store passes two billion downloads, are apps that move beyond the basic demands of a smartphone and move into areas which can mange better relationships with other people through social networks and interactions, better use of online resources and bringing in features and software for useful areas (such as Internet banking), and, of course, a better class of game.