Tag: tim cook

Sony Wins The iPhone 7 Content War

I’m not sure if Sony’s decision to reveal the new PlayStation hardware today and force a head-to-head with Apple’s reveal of the iPhone 7 family is a suicidal marketing move or a tactical masterstroke, but I’m leaning towards the latter. Although the iPhone is going to dominate the digital pages (and is likely to make the main evening news bulletins on television and radio around the world) there’s always going to be a hunger for the story that isn’t about Tim Cook showing off a new iPhone that looks and acts remarkably like last year’s iPhone. With the reveal of

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Apple Can Respond When It Wants To

Early last week a design flaw with the iPhone 6 was published by iFixit and picked up by the media. To my eyes the removal of underfill in the IC board construction along with placing chips along a stressful point in the iPhone cause was causing chips to come loose from the main logic board. Apple did not explain what was happening. Then three zero-day exploits of iOS came to light that would allow an iPhone to be jailbroken and have malware installed came to the world’s attention. A n update to iOS was rolled out with the notes that it was about

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Trivial Posts #10: Superstar Writers, Racebent Hermione, And Long-Form Is Long

Right, that’s the Eurovision Song Contest over, so let’s get back to some triviality online and what has caught my eye online as I get over my time in Vienna? Don’t forget to subscribe to the mailing list so you always get your Trivial Posts before they are posted online. Superstars Still Need Infrastructure I’ve been writing online for many years,sometimes for small sites, sometimes for the new-media companies, and sometimes for the reinvented old-school media names (such as my current regular writing over on Forbes). Reading Bob Lefsetz’ article on the purchase of new-media tech reporting site ReCode (founded by industry veterans Kara

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Apple developers given little choice but to deploy iOS 7 updates

Over on Forbes, I’ve taken a look at the opportunity presented to iOS developers with the new UI changes in System 7 iOS 7: Technically they’ve avoided doing a compatibly break with the code base, but for any iOS application to stay relevant it’s going to have to be re-coded for the new UI. Because of that process these apps will look fresh and new to everyone using the. There will be some hold-out applications, but in the main the top tier applications that everyone will be exposed to will all have been updated in the six months leading up

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Tim Cook is the unique part of Apple, not Steve Jobs

It’s the Jobs side of the equation that Apple’s rivals — phone, tablet, laptop, whatever — are able to copy. Thus the patents and the lawsuits. Design is copyable. But the Cook side of things — Apple’s economy of scale advantage — cannot be copied by any company with a complex product lineup. How could Dell, for example, possibly copy Apple’s operations when they currently classify “Design & Performance” and “Thin & Powerful” as separate laptop categories John Gruber nails it.

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